Jolla Phone, Over 13 500 units sold

Jolla has sold over 13,500 units of its new smartphone, the successor to its original 2013 device, since launching earlier this year, according to company sources. This milestone indicates growing interest in niche, privacy-focused smartphones built around community input and open-source software, despite a limited production scale.

The device, based on Sailfish OS and designed with input from the community, features modern specifications including a MediaTek Dimensity 7100 5G platform, expandable storage up to 2TB, and a user-replaceable battery and back cover. It is assembled in Finland and emphasizes privacy with no tracking, no hidden analytics, and a physical privacy switch.

Jolla’s sales figure of over 13,500 units covers multiple production batches, with the latest batch shipping in late September 2026. The company attributes the sales success to the device’s unique combination of privacy, longevity, and community-driven design, positioning it as a viable alternative to mainstream smartphones.

Growing Market Validation for Privacy-Focused Smartphones

The sales milestone demonstrates a meaningful validation of niche markets for privacy-centric smartphones, especially those that prioritize user control and open-source software. It signals that there is a dedicated consumer segment seeking alternatives to mainstream devices that often collect extensive user data. For Jolla, this success could encourage further development of community-oriented, sustainable mobile devices, potentially influencing broader industry trends towards privacy and user sovereignty.

Jolla’s Niche Position in the Smartphone Market

Founded in 2011, Jolla gained recognition with its Sailfish OS and the original Jolla Phone launched in 2013. The company has maintained a focus on privacy and community involvement, producing devices with modular features and long-term software support. The new device, announced in early 2026, was developed based on community voting and feedback, emphasizing user control and sustainability. Despite limited production and a niche market, Jolla’s sales figures reflect a growing interest in alternative smartphones that challenge the dominance of Android and iOS.

“Reaching over 13,500 units sold confirms there is a real demand for privacy-focused, community-designed smartphones that prioritize user control and longevity.”

— Jolla spokesperson

Unconfirmed Aspects of Future Sales and Market Impact

It remains unclear how sales will evolve beyond this milestone, especially as production scales or new competitors enter the privacy smartphone niche. The long-term market impact and whether Jolla can sustain or grow these sales levels are still uncertain. Additionally, detailed breakdowns of regional sales and user demographics have not been disclosed.

Next Steps for Jolla and the Privacy Smartphone Market

Jolla plans to continue shipping current batches and may expand production if demand persists. The company will likely monitor sales trends and gather user feedback to inform future updates or new models. Industry observers will watch whether Jolla’s sales growth influences larger manufacturers or prompts new entrants into the privacy-focused segment. Further announcements on software updates, new features, or international expansion are expected in the coming months.

Key Questions

What is the main reason for Jolla’s sales success?

Jolla’s success is attributed to its focus on privacy, community involvement in design, and long-term support, appealing to users seeking alternatives to mainstream smartphones.

How many units of the Jolla Phone have been sold so far?

Over 13,500 units have been sold since the device’s launch earlier this year.

Will Jolla produce more units or new models soon?

While specific plans have not been confirmed, Jolla intends to continue shipping current batches and may expand production depending on demand and market response.

What features distinguish the Jolla Phone from mainstream smartphones?

The Jolla Phone emphasizes privacy with no tracking or hidden analytics, has a physical privacy switch, user-replaceable parts, and runs Sailfish OS with Android app support.

Is the Jolla Phone available internationally?

The device supports global 4G and 5G roaming, but availability may vary by region. Further distribution details are expected in upcoming announcements.

Source: Hacker News